Fuel Your Adventures With The New Standard Of Performance
The Sandman Series is the result of relentless innovation, elite angler insight, and an obsession with performance. Developed in close collaboration with Bassmaster Elite Series Pro Cole Sands, this series was crafted to push the limits of sensitivity, power, and durability—so you can perform at your absolute best when the stakes are high.
From its ultra-responsive tip that detects even the subtlest bites to its reinforced butt section built for raw lifting power, every inch of the Sandman Series is precision-engineered for unmatched control and strength. Whether you’re finessing a jig in open water or setting the hook on a trophy fish in heavy cover, the Sandman delivers confidence with every cast.

Engineered For Performance
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Comfortable Grip
The ergonomically designed EVA foam grips, combined with aluminium, provide a sensitive, non-slip hold, even in wet conditions.
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Reduced Fatigue
This premium grip material reduces fatigue, making it ideal for long fishing sessions while enhancing overall rod control.
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Effortless Handling
Whether you’re finessing a lure or battling a trophy catch, the ultra-balanced weight distribution of the Sandman Series ensures effortless handling.
Unmatched Comfort & Control
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Advanced Construction
High-modulus Toray graphite construction ensures that every rod is lightweight yet incredibly strong, providing a perfect balance of flexibility and durability.
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Enhanced Sensitivity
A ultra-responsive tip enhances sensitivity, allowing anglers to detect the faintest bites, while the reinforced butt section provides the power needed to control larger fish.
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Maximum Accuracy
This strategic design maximizes casting accuracy, improves lure presentation, and ensures superior hook-setting power.
Tournament-Tested Components
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Premium Guides
ALPS 316 stainless steel guides and tip top are corrosion-resistant, ensuring smooth line movement and minimizing friction for longer, more accurate casts.
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Secure Reel Seat
ALPS Graphite Insight Reel Seat (Spinning models) provides a lightweight yet ultra-secure connection between rod and reel, enhancing sensitivity.
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Optimized Control
ALPS Graphite Tex Touch Trigger Reel Seat (Casting models) offers a low-profile, ergonomic grip, maximizing control and performance in tournament conditions.
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Quick Bait Access
The drop shot hook keeper allows for easy lure attachment, keeping your setup efficient and ready for action.
Designed for Every Fishing Scenario
Available in both Casting and Spinning models
SKU | Product Name | Length | Action | Line Wt. | Lure Wt. | Price | Buy Now |
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SHG710 | Sandman Series Bass Casting Rod | 7'10" Xtra Hvy | Med Fast | 15-30lb | 2-6oz | $429.99 | |
SFS76XH | Sandman Series Bass Casting Rod | 7'6" Xtra Hvy | Med Fast | 12-25lb | 1/2-3oz | $379.00 | |
SMB76H | Sandman Series Bass Casting Rod | 7'6" Hvy | Fast | 12-25lb | 3/8-1 1/4oz | $379.00 | |
SMB76MH | Sandman Series Bass Casting Rod | 7'6" Med Hvy | Fast | 8-17lb | 1/4-3/4oz | $369.00 | |
SMB72H | Sandman Series Bass Casting Rod | 7'2" Hvy | Fast | 12-25lb | 3/8-1 1/4oz | $359.99 | |
SMB72MH | Sandman Series Bass Casting Rod | 7'2" Med Hvy | Fast | 8-17lb | 3/8-1oz | $349.99 | |
SCJ70MH | Sandman Series Bass Casting Rod | 7' Med Hvy | Mod Fast | 8-17lb | 1/4-3/4oz | $329.99 | |
SCJ70M | Sandman Series Bass Casting Rod | 7' Med | Mod Fast | 8-14lb | 1/4-5/8oz | $319.99 | |
SMBS72MH | Sandman Series Bass Spinning Rod | 7'2" Med Hvy | Fast | 10-17lb | 5/16-3/4oz | $349.99 | |
SMBS72ML | Sandman Series Bass Spinning Rod | 7'2" Med | Fast | 8-14lb | 1/4-5/8oz | $329.99 | |
SMBS72M | Sandman Series Bass Spinning Rod | 7'2" Med Lt | Fast | 6-12lb | 1/8-3/8oz | $339.99 | |
SMBS610MXF | Sandman Series Bass Spinning Rod | 6'10" Med | Xtra Fast | 6-14lb | 3/16-1/2oz | $329.99 |
Designed With Pros. Built For You.
When it comes to designing a rod series that meets the demands of serious anglers, we knew we needed a true competitor’s perspective—someone who lives and breathes bass fishing at the highest level.
That’s why we teamed up with Bassmaster Elite Series Pro Cole Sands to craft his namesake Sandman Series—a lineup built from the ground up for tournament performance, expert precision, and all-day endurance.
Cole worked hand-in-hand with Witch Doctor, refining every element of the Sandman Series to match his personal tournament setup—from finesse spinning rods for light jig presentations to heavy-duty casting rods built for punching, swimbaits, and power fishing.
If he needed 13 rods to bring on the tournament trail, he wanted them all in one lineup. The result? A perfectly tuned collection of rods that give anglers the sensitivity to detect the faintest bites, the backbone to land big fish, and the versatility to tackle any situation.
Built with high-modulus Toray graphite, ALPS components, and a balanced, ergonomic feel, every rod in the Sandman Series was designed to elevate your game above the competition—just like Cole intended.
SHOP NOW
Click below to shop the Sandman Series and explore the rest of Witch Doctor’s lineup of tournament-tested rods.